Content Optimization: Writing Effective Web Copy for Search Engines and People
When a search engine crawler comes to assess your site, it uses the visible text to determine what your site is about and how it will be ranked. So, content optimization with keyword-rich text should be a top priority if high rankings are important to your business.
Many search engine optimization (SEO) experts say that content [...]
Meta Tag Tips and how meta tags relate to search engine optimization
What are meta tags?
Meta tags are special HTML tags that do not affect how the page is displayed, but instead provide information such as who created the page, how often it is updated, what the page is about, and which keywords represent the page’s content. Many search engines use this information when building their listings.Meta [...]
Internet Copyright Violation
Internet Copyright Violation: Has Your Internet Content Been Hijacked?
Have you been the victim of an Internet copyright violation? It’s a growing area of concern for online entrepreneurs as more and more people recognize how highly the search engines value sites with lots of relevant, optimized content. Those who lack the resources (and morality) to derive [...]
Search Engine Glossary
When discussing search engine positioning or search engine optimization, sometimes we can get confused by the specialized language or lingo being used. That’s why we’ve created a Search Engine Glossary that can hopefully put us both on the same page when discussing your search engine optimization project. For definitions not contained in our Search Engine [...]
Content Optimization: Writing Effective Web Copy for Search Engines and People
When a search engine crawler comes to assess your site, it uses the visible text to determine what your site is about and how it will be ranked. So, content optimization with keyword-rich text should be a top priority if high rankings are important to your business.
Many search engine optimization (SEO) experts say that content [...]
Content is King
Many search engine optimization (SEO) experts say that content optimization should be the second task in your optimization process, right after selecting the keywords.
So for the purposes of this article, let’s assume that you have already selected a set of keyword phrases for each page you intend to optimize. You’ve chosen search terms that accurately [...]