Content is King
Many search engine optimization (SEO) experts say that content optimization should be the second task in your optimization process, right after selecting the keywords. So for the purposes of this article, let’s assume that you have already selected a set of keyword phrases for each page you intend to optimize. You’ve chosen search terms that [...]
Researching keywords and keyword phrases is one of the most important Techniques in a good search engine marketing campaign.
It Takes Technique… and a Little Time You could just guess at the keyword phrases your prospects are typing in to find your kind of business. Then you could spend a lot of time optimizing your site and planning expensive pay-per-click campaigns around those phrases. Only to find out – by the crushing absence of [...]
Meta Tag Tips and how meta tags relate to search engine optimization.
What are meta tags? Meta tags are special HTML tags that do not affect how the page is displayed, but instead provide information such as who created the page, how often it is updated, what the page is about, and which keywords represent the page’s content. Many search engines use this information when building their [...]